There's an article today in Hudson NY which decries Lush Cosmetics' boycott of Israel. I first discovered Lush when in the UK years ago, and I do indeed like their products [as well as the funny and self-mocking language of their advertisments and descriptions]. Their signature fragrance, Karma, for example, which is claimed to make me smell like an "aging hippie" is absolutely accurate. I may not be a hippie, [well, I was at Woodstock] but I am certainly aging. The shampoo bars are marvelous when traveling, and who can resist a "bath bomb" with a name like "Waving Not Drowning"?
Two separate Israeli entrepreneurs decided to imitate Lush. Neither is as "green" or "organic" as Lush, but both sell much the same range of body and fragrance products. One is called "Sabon shel Paam" ["old fashioned soap"] and the other is Laline. They are very high quality; the stores have lovely decor and do-it-yourself gift package arrangements. I don't have to import bath bombs any more. I can buy soaps by weight, sliced off giant blocks and wheels, etc.
Our shopping malls are thronged with Arab women. Some are indistinguishable from secular Jewish Israelis [until you hear them talk and realize they are speaking Arabic], many wear Western clothes [often quite expensive ones] and the hijab, some are in "classic" dress [floor-length duster-style overcoat and hijab] typical of the region. In Jerusalem, at any rate, they are both Israeli Arabs and Palestinians who have the right papers to enter Israel. They LOVE Laline and Sabon shel Paam. So who, exactly, are Lush "punishing" with their boycott of Israel?
Lush deserves a vote of thanks for creating a new Israeli industry!
|Your Brain is Green|